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HOW YOUR FAVORITE COLOR AND THE COLORS YOU SURROUND YOURSELF WITH REVEAL WHO YOU ARE

Someone Asks Your Favorite Color

You Answer Without Thinking

That Answer Was Not Random

Now Look Around The Room You Are In

The Colors You Chose To Live Inside Of

The Walls, Screen, And Clothes On Your Back

None Of It Was An Accident

You Have Been Sending A Signal Your Whole Life

Most People Never Notice They Are Doing It

THIS NEWSLETTER IS FOR INFORMATIONAL PURPOSES ONLY. NOTHING IN THIS CONTENT CONSTITUTES MEDICAL, PSYCHOLOGICAL, OR PROFESSIONAL ADVICE. ALWAYS CONSULT A QUALIFIED HEALTHCARE PROFESSIONAL BEFORE MAKING ANY HEALTH RELATED DECISIONS.

A Quick Shoutout To Our Sponsor: CYCLING FROG
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OKAY BACK TO THE COLOR WHEEL 🎨

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COLOR IS A SIGNAL EVERYONE READS 👁️

Color Is The First Thing Your Brain Registers

Before A Shape Resolves

Before A Word Lands

There Is Already Color

The Brain Reads It In A Fraction Of A Second

It Attaches A Feeling Before You Decide Anything

Warm Or Cool

Safe Or Loud

Calm Or Charged

This Happens Whether You Want It To Or Not

Color Is Less A Decoration Than A Language

Everyone Around You Is Reading It

Almost Nobody Knows They Are Fluent

So When You Pick A Color You Are Not Just Decorating

You Are Telling People Something Before You Open Your Mouth

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THE COLOR YOU'D NAME AS YOUR FAVORITE 💙

Ask Anyone Their Favorite Color

The Answer Comes Fast

Faster Than Most Questions About Themselves

Across The World One Color Wins Almost Everywhere

Your Favorite Is Not As Personal As It Feels

There Is A Reason You Landed On It

Researchers Palmer And Schloss Called It The Ecological Valence Theory

The Idea Is Simple

You Like The Colors Tied To Things You Like

Blue Reads As Clear Skies And Clean Water

Brown Reads As Rot And Waste So Most People Rank It Low

Your Favorite Is A Record Of What Your Life Taught You To Trust

Here Are The Numbers Worth Knowing

THE GLOBAL FAVORITE

Blue Topped A YouGov Survey In All Ten Countries Studied From Britain To China To Indonesia

THE MARGIN

Between Twenty Three And Thirty Three Percent Named Blue First Eight To Eighteen Points Ahead Of Any Other Color

THE PULL

Blue Won Even In Places Where Red And Gold Are Considered Lucky

A Quick Shoutout To Our Sponsor: AUVORIA
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THE COLORS YOU ACTUALLY SURROUND YOURSELF WITH 🛋️

Here Is The More Honest Layer

The Color You Name Is What You Claim

The Colors You Live Inside Are What You Actually Choose

Look At Your Closet

Look At Your Walls

Look At The Case On Your Phone And The Theme On Your Screen

Look At The Car You Picked And The Mug You Reach For First

None Of That Was Assigned To You

You Selected Every Piece Of It

A Person Can Name Red As A Favorite And Live In A Gray Apartment Wearing Black Every Day

The Favorite Is The Dream

The Palette Is The Truth

The Gap Between The Two Is Where The Interesting Part Of A Person Lives

That Gap Is What This Series Will Open Up

One Color At A Time…

The End

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ITS NOT THAT HARD.

IF

A GOLD FISH CAN COMPLETE THIS SIMPLE TASK.

WHY CAN’T YOU?

EXACTLY…

BE SMART 🧠